We don’t want to be the ones who tell you whether our product is safe and effective. By now, we are sure you’ve heard about how much we try to educate and empower parents to make informed choices. The best we can do – is to ensure that each and every of the ingredient used in our product is safe, and can be independently verified, how do we do that?
Environmental Working Group (EWG) is an independent website that shows the safety of ingredients. If you’re ever doubtful about an ingredient, key in the ingredient at www.ewg.org/skindeep and see the related rating and safety concern. We ensure each and every ingredient used in our products is rated EWG 1 or 2, which means it’s safe.
Grace: All of us are unique – for example, both sides of my parents families have a history of cancer. Due to this, I try to avoid carcinogens at all cost, even when the ingredient could have an orange EWG rating (moderate hazard).
So don’t take our word for it, make your own informed choice and check it out yourself!